Miami news: No Strings Taps F1 Arcade Founder Adam Breeden as U.S. Padel Market Hits Inflection Point
No Strings, Inc., a Miami-based padel platform, announced today that Adam Breeden has joined as strategic advisor.
Breeden is the Founder of F1 Arcade and the Co-Founder of Flight Club Darts, Puttshack, Bounce, and Hijingo, scaling them into global eatertainment brands.
Breeden joins as a strategic advisor as the company advances its first U.S. location in Miami, Florida, and its national expansion plans.
Here, Florida News Blitz dives into the details of Miami’s love for padel and what may lie ahead.
Miami’s Padel obsession
Padel has exploded in popularity in recent years, especially in Miami, due to its fast-paced, social nature and easy accessibility for all levels.
Factors such as Miami’s ideal climate, cultural fit, and professional influence have also contributed to the impressive rise.
Florida leads the US in terms of padel courts, with Miami nicknamed the “cradle of padel.”
The US is projected to have over 650 padel courts across 31 states within the coming months, with over 100,000 active players recorded nationwide early last year.
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What is next for padel in Miami?
The company is building flagship padel clubs in key markets that integrate proprietary player engagement technology and hospitality-first experiences, with plans to scale internationally through regional licensing.
"I've built multiple global entertainment concepts, and this has the clearest shot at category ownership I've seen," said Breeden.
"Padel has outstanding fundamentals: it's accessible, viral, and drives incredible repeat engagement. No Strings has the team and the technology to build a category-defining platform, not just a facility."
Breeden co-founded Bounce with Dov Penzik, the co-founder of No Strings, in London in 2012. They then led Flight Club Darts' U.S. expansion before building additional concepts together at State of Play Hospitality.
The partnership helped define the modern eatertainment category by integrating sporting activity, proprietary technology, hospitality-led design, and disciplined unit economics into scalable platforms.
The appointment follows No Strings' December 2025 announcement that Joey Gonzalez, former CEO of Barry's, joined as an advisor.
Breeden will focus his board expertise on brand positioning, venue design, corporate development, and licensing strategy, ensuring proprietary technology is embedded into operations from the outset.
"Adam and I have turned concepts into categories before," said Penzik. "Padel clearly has very different dynamics to darts or mini golf, but the fundamentals of building a platform don't change. We're taking what's already proven and adapting it for padel."
The U.S. padel market is projected to reach 6,800 courts and nearly 900,000 players by 2030, according to Misitrano Consulting. Globally, the sport is on track to become a €6 billion industry by year-end, per the 2025 Global Padel Report by Playtomic and Strategy&, part of the PwC network.
"Padel in the U.S. is where pickleball was twenty years ago, but with better unit economics and a younger, higher-spending demographic," said Charlie Myers, co-founder of No Strings.
"The question isn't whether this becomes a massive category in the U.S. It's who defines it. We're building the brand that does."
About No Strings Inc.
Founded in 2024 by eatertainment and hospitality entrepreneurs Dov Penzik and Charlie Myers, No Strings Inc. is building a national portfolio of innovative padel clubs that combine elite-level play with elevated social experiences.
The company isn't just building courts, it's creating destinations.
Through proprietary technology, thoughtful design, and hospitality-driven service, No Strings is making padel more exciting for players at every level.
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